Welcome to FWRD

THE ROW

Introducing: Spring ‘25 Shoes, Bags, and Accessories

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Spring Checklist

All the style essentials you need to nail effortless spring dressing.

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Modern Magpie

Curate the ultimate cool-girl wardrobe by pairing bohemian-inspired styles to master the art of the mix.

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In Her Bob Dylan Era

Kendall’s channeling the music legend as her street style muse.

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If You Buy One Thing, Make It a White Dress

Crisp, versatile, and effortlessly chic, a classic white dress is the ultimate wardrobe must-have to add to your warm-weather collection.

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Spring Color Combos

From butter yellow to pistachio green, explore our guide to pairing up the trendiest spring hues.

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On Island Time

Nothing says currently on vacation quite like sunset hues, playful prints, and coastal-inspired accessories.

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Tight Tops & Baggy Bottoms

Fitted tops and oversized bottoms are the effortlessly cool outfit formula trending this spring.

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Soft Serve

There’s an air of softness and femininity as the season’s languid silhouettes and romantic details breathe new life into spring dressing.

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Elevated Athleisure

Lean into your sporty side with activewear that’s polished enough for the office.

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Trending Now: Shorts & Capris

These abbreviated trousers are the breakout stars that will elevate your office attire, evenings out, and more.

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Spring Darks

Get mesmerized by the season’s moody palette, featuring deep crimson and antique gold hues that are guaranteed to seduce you.

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Minimalist

Meet the pared-back wardrobe staples embodying understated elegance.

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Spring Break

Explore our curated edit of cool and stylish resort wear that’s perfect for lounging, basking in the sun, and everything in between.

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5 Spring Trends to Try

Freshen up your wardrobe with the 5 standout trends defining this season’s style.

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Our Favorite Parisian Brands

From Alaïa to Saint Laurent, meet the Parisian brands setting the bar for stylistic elegance with a blend of heritage and innovation.

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Women-led Brands

In celebration of Women’s History Month, we’re spotlighting the female-empowered brands we’re loving right now.

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Top Priority

Warm weather vibes are here and it’s time to consider all the styles of tops to buy now and wear on repeat.

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In Bloom

From garden soireés to moonlit receptions, these elegant and whimsical florals will take you across all occasions.

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FWRD RENEW

Delve into our collection of archival pieces that hold an iconic and enduring relevance.

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Sorbet Shades

Spring’s ‘It’ colors are highlighted in everything from buttery yellow to mint green.

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The Western Edit

Add some flair into your spring wardrobe with the Western trend’s easy-to-style, dynamic key pieces.

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French Girl Style

When it comes to nonchalant elegance, French girls do it best—achieve the look with these refined pieces.

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All the Pretty Dresses

Got parties to attend? You’ve come to the right place. Explore the ultimate destination for statement dresses for every occasion.

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THE ROW Introducing: Spring 2025

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RSVP: Spring Occasions

Cordial invites are underway—and we’re bringing you the best of the best in bags, gowns, and everything you need to celebrate in style.

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Transitional Outerwear

Take a cue from Kendall and invest in a really good jacket to transition into spring.

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Spring Awakening

Fresh season, fresh palette. Discover the new-season pieces to reinvigorate your wardrobe.

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The Dress Refresh

From soft volume silhouettes to more inspiring spring trends. Your ultimate dress upgrade starts right here.

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Our Favorite Italian Designers

Defined by traditional heritage and exceptional craftsmanship, explore the renowned Italian labels shaping the fashion world.

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Travel Outfits

Our well-traveled editors curate the wardrobe essentials you need to jet-set in style.

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The Denim Capsule Checklist

Dive into the roundup of 5 cool-girl denim styles to complete your jean rotation.

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Wardrobe Essentials

Timeless staples, elevated basics & forever denim. Meet the key pieces you need for a well-edited wardrobe.

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Winter Outfit Formulas

Every piece you need to nail Kendall’s statement winter dressing.

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Bring the Drama

Whether you plan on making a head-turning entrance or a dramatic exit, we have so many good dresses to choose from.

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Elements of Style

Unexpected pairings that will inspire you to spice up your wardrobe.

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Warm Regards

Where warmth meets sophistication: this season, the shade of the moment is all about brown.

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Dresses Fit for a Spring Soirée

From vacations in paradise to sophisticated social gatherings, these dresses are ready to elevate all your springtime plans.

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The Winter Blues

The cold is on its way out, but nostalgic blue hues are definitely in.

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Date Night Ready

Set the mood for your next romantic night out in these sensual styles.

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All About Suede

We’ve got all the reasons why suede is the new statement piece that deserves a spot in your transeasonal wardrobe.

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Match Made

Who doesn’t love a matching moment? These sets are the perfect outfits for the office, dinner, and everywhere in between.

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Coming off the Heels of NYFW…Our Fave New York Designers

Explore our curated selection of the New York-based designers with maximum style impact, featuring Khaite, Brandon Maxwell, Area + more.

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Out West

Take on the West in boho fringe and the best in denim, featuring the free-spirited pieces marking the chic revival of cowboy-inspired couture.

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New Edge

Elevate your wardrobe with unconventional silhouettes and unique embellishments guaranteed to have all eyes on you.

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PSA: You Need a Vacation

Dreaming of a tropical escape? Let us help inspire your next (real) vacation with our warm weather edit.

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After-Dark

All eyes on you in the alluring pieces that blend sexiness and sophistication for your exclusive after-hours plans.

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Romantic Dresses

Explore dreamy dresses in delicate pastels and feminine silhouettes guaranteed to make a lasting impression.

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Black-Led Brands

In honor of Black History Month, we're celebrating the designers who are shaping the industry one collection at a time.

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Aspen Chic With Kendall

The queen of winter chic continues to make Aspen her personal runway.

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Saint Laurent

Introducing the Spring ‘25 collection.

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Love At First Sight

Call it lust or virtual love, but we’re feeling all the emotions when it comes to these romantic pieces.

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The Shape Of Things To Come

Peak fashion is synonymous with art—and your wardrobe deserves all the best. Meet the unique silhouettes that infuse timeless elegance with futuristic star power.

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Fit To Print

Make way for the lively animal prints and high-contrast florals ready to infuse your wardrobe with visually striking, dynamic sophistication.

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Denim Updates To Know

We’re giving you the rundown on the denim shapes & silhouettes that will be trending high this season.

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The Names To Know In Ski

Hitting the slopes? These skiwear performance brands are designed to withstand the elements while keeping you looking cool.

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All Worked Up

This season, excitement for ornate detailing goes above and beyond. Among the artistry—discover hand-beaded embroidery, embellished accessories, and delicate lace pieces.

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Dresses That Make An Impact

From beautiful drapery to seductive cut-outs, slip into something extra statement-making this party season.

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Love Is In The Air

The way to our hearts this Valentine’s Day? Romantic styles that range from sweet & dreamy to sensual & seductive.

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2025 Investment Pieces

Trends come and go, but these timeless staples will have a place in your wardrobe year-round.

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